https://www.theguardian.com/commentisfree/2018/aug/28/amazon-ambassadors-twitter-hard-work-passion-for-employer The subject of this article is the cheerful attitudes of Amazon workers on the company's twitter and how this attitude is somewhat expected. The audience are people who work as it says '(in today's economy) It is not enough to go to work and collect a paycheck...you are increasingly expected to profess a passion for your job'. This article's purpose is to inform workers that attitudes towards work are just as important as the work they put in. I like this article because I hadn't taken into consideration just how important an employee's views on where they work are to an employer and how 'emotional labour' is an 'important part of the job'. In-Depth Analysis The phrase 'You are increasingly expected to act as if your work makes you happy' introduces the core message and purpose of the article. It zones in on the how so...